TOU2007 Tourism Planning (FOBUS)

Semester 1 (ONC)Toowoomba (ONC)Fraser Cst (EXT)Toowoomba

Units 1.0 (Tourism) Band 2

Pre-requisite: TOU1003 or MKT1003

Students are required to have access to a personal computer, e-mail capabilities and Internet access to USQConnect. Current details of computer requirements can be found at http://www.usq.edu.au/handbook/current/busgeninfo.html

Synopsis

This course provides a study of tourism planning in different geographic contexts such as the region, destination and site. It covers the importance of recognizing the various stakeholders such as the local community, different types of tourists, the tourism industry and different levels of government, and of considering their perspectives in planning. Students will also be provided with a framework through which to prepare and evaluate tourism plans. Discussion of actual case studies in different countries is incorporated into the assessment and study materials.