CMS2018 Audience and Industry

Other requisites

Students will require access to e-mail and have internet access to UConnect for this course.

Synopsis

This course discusses the relations between the culture industries and everyday life, and explores the relations between the economic and the cultural. Cultural goods and services such as media products, marketing/advertising and consumer products will be discussed along with an understanding of audiences and markets within a globalised context. This course provides ways of critically engaging with, and understanding, the culture industries that may be useful to both consumers and professionals.

Course offers