51352 BUSINESS COMMUNICATION

Year	No.	Offer	Mode	Description			Cred. Pts
00	51352 	S2  	X 	BUSINESS COMMUNICATION    	1.00

Contents

• Staffing
• Synopsis
• Objectives
• Topics
• Texts
• Student Workload
• Assessment Details
• Other Requirements

STAFFING:

SYNOPSIS:

This  unit examines the underlying principles of communication  theory
and  its impact on organisational culture. Students will be introduced
to  a  range  of  situations  in  which  communicative  competence  is
important;  explore  models and techniques which  will  enhance  their
understanding  of  the  communication process  and  develop  practical
skills in business communication covering a range of situations.

OBJECTIVES:

On successful completion of this unit students will be able
to:

1. demonstrate a high level of business writing skills in a
   variety of contexts;
   
2. display effective oral communication techniques for planned
   public speaking projects;
   
3. apply knowledge of non-verbal communication processes,
   listening skills and interviewing techniques to realistic
   business situations;
   
4. describe techniques for enhancing interpersonal and group
   communication performance;
   
5. demonstrate an understanding and application of self-developed
   skills for conducting business research projects;
   
6. prepare written materials aimed at large audiences and using
   persuasive writing techniques;
   
7. critically comprehend technical reports and business-related
   articles;
   
8. edit draft documents using commonly-accepted procedures;
   
9. demonstrate an awareness of the need for non-sexist and non-
   discriminatory language in business communication.
   

TOPICS:

 Description                                                    Weighting(%)

Theory of business communication                                      5.00

Development of effective business writing skills, including           20.00
letters, memos and reports

Oral communication skills in a business context including             20.00
business proposals, public speaking and dictation techniques

Non-verbal communication, listening skills and interviewing           10.00
techniques

Interpersonal and group communication                                 5.00

Business research skill development                                   10.00

Writing   for   large   audiences  and  persuasive   writing          20.00
techniques

Critical comprehension and editing skills                             5.00

Use of non-sexist and non-discriminatory language                     5.00

TEXT and MATERIALS to be PURCHASED:

Smith, B. & Summers, J. (eds) 1997, Communication Skills Handbook,
2nd edn, Faculty of Business, USQ.

STUDENT WORKLOAD REQUIREMENTS:

	ACTIVITY				HOURS
Directed Study                                	125
Assessments                                   	40

ASSESSMENT DETAILS:

No  *F/S Marks     Due        Description                              Wtg(%)    LBL WWW
1   S    25.00     08/09/00  ASSIGNMENT 1                              25.00     Y   N
2   S              27/10/00  ASSIGNMENT 2                              25.00     Y   N
3   S              END S2    3 HOUR END OF SEMESTER EXAMINATION        50.00     N   N

OTHER REQUIREMENTS:

1    Students must perform at a commensurate grade level in all pieces
     of assessment to achieve a particular grade.
2    To  obtain  a  passing mark in this unit, students must  normally
     obtain  a  passing mark for the assignment(s) in  aggregate;  and
     obtain   a  passing  mark  for  the  final  examination.  Further
     information regarding assessment of the unit may be found in  the
     introductory book.
3    The due date of an assignment is the date by which a student must
     despatch  the assignment to the University, and is normally  that
     defined  in the relevant unit specification. The onus is  on  the
     student to provide, if requested, proof of date of despatch.
4    Students  should organise their affairs to ensure that they  meet
     due  dates  for all assignments. Extensions will be granted  only
     under exceptional extenuating circumstances, normally involving a
     significant medical condition.
5    Students  may  apply  for  an  assignment  extension  either   by
     application  through  DEC before the due  date  or  by  including
     application  with the submitted assignment after  the  due  date.
     Such  applications  should be in writing and  include  supporting
     documentary evidence. The authority for granting extensions rests
     with the relevant Unit Leader.
6    All  assignments  despatched after due dates without  appropriate
     extension  approvals or after approved extension  dates  will  be
     penalised  up to a maximum of 20% of the assigned mark  per  work
     day.
7    Students  must  retain a copy of all assignments  which  must  be
     provided if/when required by the Unit Leader.
8    Unit  weightings of topics should not be interpreted as  applying
     to  the  number  of  marks allocated to questions  testing  those
     topics in an examination paper.