I have been teaching marketing since 1990, and have been employed as a lecturer at the University of Southern Queensland since 1992.  I have taught in both the undergraduate and postgraduate programs.  I have completed supervised a first-class marketing honours student and a Masters students.

In 2009, I am teaching Introduction to marketing, Services marketing and Services marketing management.

In 2003, I won the Pearson Education ANZMAC Marketing Educators Award (left).

Teaching Objectives

• To create a challenging and enjoyable learning environment for students.

• To assist students to apply marketing theories and principles to ‘real-world’ marketing situations.

• To allow students to acquire the necessary skills, knowledge and abilities to gain employment in the marketing sector.

• To stimulate students to extend their current thinking to embrace new concepts and to be innovative in their approach to problem solving.

• To allow students to become confident and resourceful in problem solving.

•  To develop programs based on an active learning paradigm to facilitate greater student interaction and involvement

• To continue to seek to improve my teaching style and practices.

Masters student: David Carol - Topic: Student retention in post-graduate distance education

Honours student (first class) - Jason Sit - Topic: The development of a scale for measuring customers' perceptions of the performance of regional and sub-regional shopping centres.

Contact me                                                                                             Last updated: Friday, 25. July 2008

Just do it!