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FTR1000 Elements of Graphic Design

Semester 1, 2019 Online
Short Description: Elements of Graphic Design
Units : 1
Faculty or Section : Faculty of Business, Education, Law and Arts
School or Department : School of Creative Arts
Student contribution band : Band 1
ASCED code : 100703 - Journalism
Grading basis : Graded


Examiner: Matthew Nielsen


This course is significant as it is a foundational course for first-year students. Elements of Graphic Design introduces students to the skills and practices involved in creating graphic elements for film, television, the internet and print. This course combines software learning (Adobe Creative Packages) and research skills in relation to Graphic Design to produce practical outcomes for the specific intended media.


This course introduces students to professional graphic skills for digital artists through production-focused learning environments. Through a series of workshops, students will begin to develop a solid awareness of processes involved in creating graphic-based assets, from conceptualisation, research and planning to production outcomes and uses, including in the broader visual, cultural and commercial contexts across film, television, internet and print.


On completion of this course students should be able to:

  1. identify and apply theoretical and practical aspects used in graphic development
  2. produce work that effectively communicates with an intended audience
  3. work independently to produce production quality material that reflects on social, cultural and ethical issues
  4. research concepts and processes involved in graphic design to produce industry standard outcomes.


Description Weighting(%)
1. Principles of digital art 20.00
2. Tools and techniques used in creating graphic design assets 40.00
3. Principles of design for communication. 40.00

Text and materials required to be purchased or accessed

ALL textbooks and materials available to be purchased can be sourced from USQ's Online Bookshop (unless otherwise stated). (

Please contact us for alternative purchase options from USQ Bookshop. (

There are no texts or materials required for this course however all students must have access to Adobe Photoshop CS6 or later.

Reference materials

Reference materials are materials that, if accessed by students, may improve their knowledge and understanding of the material in the course and enrich their learning experience.
Hand, D & Middleditch, S 2013, Design for media: a handbook for students and professionals in Journalism, PR, and Advertising, Pearson/Prentice Hall, Essex.
Wong, Y 2009, Digital art: its art and science, Pearson/Prentice Hall, New Jersey.

Student workload expectations

Activity Hours
Directed Study 39.00
Independent Study 126.00

Assessment details

Description Marks out of Wtg (%) Due Date Notes
CREATIVE PORTFOLIO A 100 35 06 May 2019
CREATIVE PORTFOLIO B 100 45 30 May 2019
QUIZ 100 20 06 Jun 2019

Important assessment information

  1. Attendance requirements:
    Students must attend and complete the requirements of the Workplace Health and Safety training program for this course where required.

    External and Online: There are no attendance requirements for this course. However, it is the students’ responsibility to study all material provided to them or required to be accessed by them to maximise their chance of meeting the objectives of the course and to be informed of course-related activities and administration.

    On-campus: It is the students’ responsibility to attend and participate appropriately in all activities (such as lectures, tutorials, laboratories and practical work) scheduled for them, and to study all material provided to them or required to be accessed by them to maximise their chance of meeting the objectives of the course and to be informed of course-related activities and administration.

  2. Requirements for students to complete each assessment item satisfactorily:
    To successfully complete an individual assessment item, a student must achieve at least 50% of the marks.

  3. Penalties for late submission of required work:
    Students should refer to the Assessment Procedure (point 4.2.4)

  4. Requirements for student to be awarded a passing grade in the course:
    To be assured of receiving a passing grade a student must achieve at least 50% of the total weighted marks available for the course.

  5. Method used to combine assessment results to attain final grade:
    The final grades for students will be assigned on the basis of the aggregate of the weighted marks obtained for each of the summative assessment items in the course.

  6. Examination information:
    There is no examination for this course.

  7. Examination period when Deferred/Supplementary examinations will be held:
    There is no examination in this course, there will be no deferred or supplementary examinations.

  8. University Student Policies:
    Students should read the USQ policies: Definitions, Assessment and Student Academic Misconduct to avoid actions which might contravene University policies and practices. These policies can be found at

Other requirements

  1. Students can expect that questions in assessment items in this course may draw upon knowledge and skills that they can reasonably be expected to have acquired before enrolling in the course. This includes knowledge contained in pre-requisite courses and appropriate communication, information literacy, analytical, critical thinking, problem solving or numeracy skills. Students who do not possess such knowledge and skills should not expect to achieve the same grades as those students who do possess them.