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ECO5000 Economics for Managers

Semester 2, 2021 Toowoomba On-campus
Short Description: Economics for Managers
Units : 1
Faculty or Section : Faculty of Business, Education, Law and Arts
School or Department : School of Business
Student contribution band : Band 4
ASCED code : 091901 - Economics
Grading basis : Graded


Examiner: Jeffrey Gow

Other Requisites

There are no prerequisites for this course. This course will require an ability to read graphs, charts and tables. There are no advanced mathematical requirements for this course.

Students are required to have access to a personal computer, e-mail capabilities and Internet access to UConnect. Current details of computer requirements can be found at


Managerial economics is the study of how to use available resources to achieve business goals. This course introduces students to a problem solving and business decision making approach in order to become informed regarding practical managerial pricing and firm investment decisions. The course emphasises the relevance of the conventional economics model to formulation of sound business decisions on pricing and investment when understanding of consumer and rival firms behaviour is necessary. Upon completing this course students should be able to demonstrate an understanding of the economics model of decision making, particularly pricing and investment decisions in contexts characterised by uncertainty.


The course initially outlines the problem solving and decision making process that the conventional economics model utilises to enable firms to make `rational' pricing and investment decisions. A comprehensive explanation of firm profit maximising pricing behaviour in various market structures and under different market conditions is presented and critiqued. Concepts for investment decision making with uncertainty are outlined and developed. Strategic decision making, particularly when faced with uncertainty is discussed and assessed in several business contexts.


On successful completion of this course, students will:

  1. demonstrate an understanding of the conventional economics model and how it can explain and apply those concepts in real world business contexts;
  2. demonstrate how as a problem solving approach the rational economic approach can be used to assist in firm decision-making;
  3. demonstrate an understanding of pricing decision making in the conventional economics model of choice, and apply the model in a real world business context;
  4. demonstrate the influence of strategic decision making and uncertainty on the pricing and investment behaviour of firms.


Description Weighting(%)
1. Problem solving and decision making 20.00
2. Pricing, costs and profits 30.00
3. Pricing for greater profit 20.00
4. Strategic decision making 10.00
5. Uncertainty 20.00

Text and Materials

ALL textbooks and materials available to be purchased can be sourced from USQ's Online Bookshop (unless otherwise stated). (

Please contact us for alternative purchase options from USQ Bookshop. (

The ebook and integrated additional learning resources will be available through the ECO5000 study desk. The ebook to be utilised in the course is:
Froeb, L, McCann, B, Shor, M & Ward M, 2019 'Managerial economics: a problem solving approach', 5th edition, Cengage Learning, Australia.

Reference Materials

Reference materials are materials that, if accessed by students, may improve their knowledge and understanding of the material in the course and enrich their learning experience.
Relevant reference materials will be made available through the course study desk.

Student Workload Expectations

Activity Hours
Assessments 40.00
Directed Study 65.00
Private Study 60.00

Assessment Details

Description Marks out of Wtg (%) Due Date Notes
ASSIGNMENT 1 15 15 09 Aug 2021
ASSIGNMENT 2 35 35 13 Sep 2021
ONLINE EXAMINATION 50 50 End S2 (see note 1)

  1. This will be an online exam. Students will be provided further instruction regarding the exam by their course examiner via StudyDesk. The examination date will be available via UConnect when the Alternate Assessment Schedule has been released.

Important assessment information

  1. Attendance requirements:
    Online: There are no attendance requirements for this course. However, it is the students' responsibility to study all material provided to them or required to be accessed by them to maximise their chance of meeting the objectives of the course and to be informed of course-related activities and administration.

    On-campus: It is the students' responsibility to attend and participate appropriately in all activities (such as lectures, tutorials, laboratories and practical work) scheduled for them, and to study all material provided to them or required to be accessed by them to maximise their chance of meeting the objectives of the course and to be informed of course-related activities and administration.

  2. Requirements for students to complete each assessment item satisfactorily:
    To satisfactorily complete an individual assessment item a student must achieve at least 50% of the marks for that item.

  3. Penalties for late submission of required work:
    Students should refer to the Assessment Procedure (point 4.2.4)

  4. Requirements for student to be awarded a passing grade in the course:
    To be assured of receiving a passing grade a student must achieve at least 50% of the total weighted marks available for the course.

  5. Method used to combine assessment results to attain final grade:
    The final grades for students will be assigned on the basis of the aggregate of the weighted marks obtained for each of the summative assessment items in the course.

  6. Examination information:
    An Online Examination is one in which candidates may have access to any printed or written material.

  7. Examination period when Deferred/Supplementary examinations will be held:
    Deferred and Supplementary examinations will be held in accordance with the Assessment Procedure

  8. University Student Policies:
    Students should read the USQ policies: Definitions, Assessment and Student Academic Misconduct to avoid actions which might contravene University policies and practices. These policies can be found at

Date printed 8 November 2021