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TOU3007 Tourism Planning

Units : 1
Faculty or Section : Faculty of Business
School or Department : School of Management and Marketing

Other requisites

Students are required to have access to a personal computer, e-mail capabilities and Internet access to UConnect. Current details of computer requirements can be found at <//>.


This course provides a study of tourism planning in different geographic contexts such as the region, destination and site. The course has a strong focus on sustainability and adopts the sustainable approach to tourism planning, which integrates economic, environmental and sociocultural concerns. It covers the importance of matching supply and demand, using resources sustainably, and recognising the various stakeholders such as the local community, different types of tourists, the tourism industry and different levels of government, and considering their perspectives in planning. Discussion of actual case studies in different countries is incorporated into the study materials. Students will also be provided with a framework through which to prepare and evaluate tourism plans, and will develop a plan for a proposed tourism development as part of their assessment. (Formerly TOU2007).

Course offers

Semester Mode Campus
Semester 1, 2011 External
Semester 1, 2011 On-campus Springfield