|Short Description:||Generating Social Media|
|Faculty or Section :||Faculty of Business, Education, Law and Arts|
|School or Department :||School of Humanities & Communication|
|Student contribution band :||Band 1|
|ASCED code :||100700 - Communication & Media Studies|
|Grading basis :||Graded|
|Version produced :||26 October 2020|
In this minicourse students will develop an insight into the importance of knowing the audience, as well as strategies to gain a genuine understanding of their needs, motivations and expectations, and the skills to craft effective communications across a range of digital and print platforms.
Please be advised that this minicourse is made up of four parts please see PCM5000 for the full course specification.