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UPC5012 Generating Social Media

Short Description: Generating Social Media
Units : 0.25
Faculty or Section : Faculty of Business, Education, Law and Arts
School or Department : School of Humanities & Communication
Student contribution band : 2021 Grandfather Funding Cl 1
ASCED code : 100799 - Communication and Media Studie
Grading basis : Graded


Enrolment is not permitted if PCM5000 has been previously completed


In this minicourse students will develop an insight into the importance of knowing the audience, as well as strategies to gain a genuine understanding of their needs, motivations and expectations, and the skills to craft effective communications across a range of digital and print platforms.

Please be advised that this minicourse is made up of four parts please see PCM5000 for the full course specification.

Date printed 5 December 2021