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UPR5012 PR Tools for Making Sense of Chaos

Short Description: PR Tools for Making Sense of C
Units : 0.25
Faculty or Section : Faculty of Business, Education, Law and Arts
School or Department : School of Humanities & Communication
Student contribution band : Band 4
ASCED code : 080509 - Public Relations
Grading basis : Graded
Version produced : 28 November 2021


Enrolment is not permitted if PRL5000 has been previously completed


This minicourse examines the framework that guides change communication campaigns. Students will see the process of synthesising research results to gain insights into how to connect with target publics. This process provides the foundation for a change communication campaign.

Please be advised that this minicourse is made up of four parts please see PRL5000 for the full course specification.

Date printed 28 November 2021