|Faculty or Section :||Faculty of Business, Education, Law and Arts|
|School or Department :||School of Humanities & Communication|
|Student contribution band :||2021 Grandfather Funding Cl 1|
|Grading basis :||Graded|
|Version produced :||21 May 2022|
Starting in the late Victorian era but growing to dominance through the 20th century, electronic media significantly impacted on human society and contributed to the communication revolution that continues today in contemporary social media and online platforms. Electronic communication technologies are significant mediators of popular culture, public communications, and economic functions such as advertising, and, as such, provide important areas for scholarly enquiry. Students will explore the history and key theory underpinning broadcast and electronic media as a mediator of popular cultures, and as industries.
This course surveys the development of electronic media from the earliest days of radio through to social media and platforms of today. The course highlights the connections between these media forms and explores the roles of innovators, regulators, industries, programming, audiences and users. This course will facilitate knowledge of the history of broadcasting, and the development of industries and economies around audiences and users. A variety of scholarly approaches to theorising electronic media will enhance students' ability to analyse and discuss media both historical and contemporary.
|Semester 2, 2022||Online|