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The current and official versions of the course specifications are available on the web at https://www.usq.edu.au/course/specification/current.
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PCM5000 Practical Editorial Skills

Units : 1
Faculty or Section : Faculty of Business, Education, Law and Arts
School or Department : School of Humanities & Communication
Student contribution band : 2021 Grandfather Funding Cl 1
Grading basis : Graded
Version produced : 17 May 2022

Overview

The ability to communicate clearly, consistently, and in an engaging way with audiences is highly valued across a range of industries. The foundation of effective communication is the development of knowledge and skills in how to research, write and present information to particular audiences. This course provides students with the opportunity to develop competencies in how to identify appropriate types of content for audiences, and how to research and write accurate, relevant, and engaging editorial for the same.

Students in this course are introduced to the foundational skills of effective content creation including writing engaging text, maintaining audience interest, creating short- and long-form editorial, and sourcing and researching information. The course will seek to help students recognise reliable information and apply critical-thinking skills to act on such information. Students will demonstrate professional practice by assessing and applying methods, concepts, techniques and theories to professional communication contexts.

Course offers

Semester Mode Campus
Semester 1, 2022 Online
Date printed 17 May 2022