Bachelor of Communication and Media (Marketing)
- CRICOS: 093872D
- Semester 1 (February)
- Semester 2 (July)
- Semester 3 (November)
- 24 units
- 3 years or part-time equivalent
Build a bigger, better brand
Marketing is a critical tool in industry growth and development. Marketing professionals need to be able to understand consumer behaviour in order to create market value, generate strategies and tap into marketing channels. Learn marketing theories, principles and skills through the combination of theoretical study and practical application in USQ’s Bachelor of Communication and Media (Marketing).
You will have the opportunity to develop a skillset to equip you to work as a practising marketer in a range of product and service industries, and you will have an appreciation for global, sustainable and ethical contexts of marketing strategies and practices.
|Courses to be studied||Units|
|plus 1 x 8-unit Marketing major||8|
plus 1 x second 8-unit major from Bachelor of Communication and Media*
*The second 8-unit major or minors can be selected from the Bachelor of Communication and Media or from another USQ undergraduate program such as, Bachelor of Arts, Bachelor of Business and Commerce, Bachelor of Information Technology, or Bachelor of Science.
How much will it cost?
Approximate annual costs1 for international students' first year of study (8 units) in this program:
Scholarships and financial assistance
You may be able to apply for scholarships to help with your study costs.
Entry requirements for Semester 3, 2019
- Subject pre-requisite: English (4 SA) or equivalent. Find your country's level of qualification and minimum entry requirements for this program.
Entry requirements for Semester 1, 2020
To study this degree we assume you have sound knowledge in:
We assume that your knowledge is equivalent to four semesters at high school level (Years 11 and 12) with sound achievement (4, SA). Find your country's level of qualification and minimum entry requirements for this program.
English Language Requirements
You are required to satisfy the applicable English language requirements. This program requires a minimum of IELTS 6.0 or equivalent.
If you do not meet the English language requirements you may apply to study a University-approved English language program.
Pathway programs are also available if you don't meet the English entry requirements mentioned above.
How to apply
USQ accepts applications all year. Semester start dates are:
- Semester 3, 2019 - Monday 18 November 2019.
- Semester 1, 2020 - Monday 24 February 2020.
- Semester 2, 2020 - Monday 13 July 2020.